Signage is an effective form of advertising for a small business and it doesn’t have to be expensive. Here are just a few reasons why signage is such an important tool in representing your business:
A sign is your introduction to passersby, identifying your business to both existing and potential customers and it’s always on the job for you, advertising your business every time it is viewed by the public.
People often judge a business by how great its sign looks and a unique, creative well-designed sign will make a lasting impression.
Many companies have increased their business measurably by simply adding an appealing sign. A company could risk going out of business as it is more difficult to expose people to your product if they don’t know of your existence. As one knowledgeable sign industry professional put it, “A business without a sign is a sign of no business.”
There are many options available for signage including coroplast, aluminum, plastic, banners and vinyl lettering.